Completed in April 2023, Howvin's outdoor furniture supply project for Maxx Royal Belek supported an upgrade at a luxury resort on Türkiye's Mediterranean coast.
The order comprised 90 commercial patio umbrellas, 160 aluminum sun loungers, and 36 outdoor dining table and chair sets, together with assorted accessories and tools.
Corrosion resistance was a central procurement requirement. The hotel's purchasing representative travelled from Türkiye to Guangdong, China, to inspect potential suppliers and compare their offerings.
Howvin secured the contract through its ability to accommodate the customer's requirements with OEM and ODM customization, meet the project's agreed performance requirements, and offer a competitive price.
Project at a Glance
| Item | Project Details |
|---|---|
| Property | Maxx Royal Belek Golf Resort |
| Location | Belek, Antalya, Türkiye |
| Project | Outdoor furniture upgrade |
| Upgrade Completed | April 2023 |
| Commercial Patio Umbrellas | 90 units |
| Aluminum Sun Loungers | 160 units |
| Outdoor Dining Table and Chair Sets | 36 sets |
| Additional Supply | Assorted accessories and tools |
| Key Procurement Priority | Corrosion resistance for the coastal setting |
| Supplier Evaluation | In-person supplier inspections in Guangdong, China |
| Reasons for Selection | OEM/ODM customization, compliance with agreed project requirements, and competitive pricing |
The Brief: Furniture for a Mediterranean Resort Setting
At a coastal resort, outdoor furniture is part of the everyday guest experience. Guests use it while resting beside the water, spending time in shaded spaces, or sharing meals outdoors.
For this upgrade, the hotel placed particular emphasis on corrosion resistance. The furniture needed to be considered in relation to its intended environment, alongside its appearance and function.
The procurement combined three complementary categories: umbrellas for shade, loungers for reclining, and table-and-chair sets for outdoor dining.
This combination allowed the project to address several types of outdoor use, rather than focusing on a single furniture category.
From Türkiye to Guangdong: An In-Person Procurement Process
The hotel's purchasing representative travelled directly from Türkiye to Guangdong to conduct supplier inspections.
Several suppliers were compared, and only a limited number were able to meet the hotel's requirements. The selection process therefore extended beyond choosing products from photographs or comparing quotations remotely.
For Howvin, the opportunity depended on being able to respond to the customer's requirements through OEM and ODM customization. This capability helped connect the hotel's expectations with a suitable product proposal.
The contract was awarded after the products met the project's performance requirements and Howvin offered competitive commercial terms.
Customization capability, performance acceptance, and pricing together formed the basis of the award.
Corrosion Resistance as a Procurement Priority
The resort's proximity to the Mediterranean made corrosion resistance an important part of the purchasing brief.
For outdoor furniture, performance needs to be considered at the level of the finished product and its components. A material description alone does not establish how an assembled item will perform in a particular environment.
For this order, the products met the customer's agreed project requirements before the contract award. This acceptance was an important step in the purchasing decision.
For comparable coastal projects, the alloy, protective finish, hardware, connections, and maintenance conditions should be discussed together when establishing the specification.
The objective is to connect the furniture proposal with the actual site conditions and the customer's acceptance criteria.
Why OEM and ODM Capability Helped Howvin Secure the Project
Howvin's OEM and ODM capability was a decisive part of the supplier selection.
The ability to accommodate the customer's requirements through customization helped distinguish Howvin during the comparison process. It provided a route for discussing the required product solution rather than limiting the proposal to unchanged standard models.
Customization and pricing were evaluated alongside performance. The successful proposal needed to satisfy the hotel's requirements while remaining commercially attractive.
For the customer, this brought together two important purchasing considerations: suitability for the project and value within the procurement budget.
The case demonstrates Howvin's ability to compete for a hospitality order on that combined basis.
Outdoor Furniture Supplied
90 Commercial Patio Umbrellas
The project included 90 commercial patio umbrellas.
Umbrellas add a shade option to outdoor resting or seating areas. For guests, this can provide a choice between an exposed position and a shaded place, depending on the final layout and the sun's position.
Their value lies in how they work with the surrounding furniture. An umbrella provides coverage, while the seating or loungers nearby give guests somewhere to spend that time.
For a resort visit, these shaded places support quieter moments outdoors: reading, conversation, or taking a break between activities.
160 Aluminum Sun Loungers
Howvin supplied 160 aluminum sun loungers for the upgrade.
Loungers support a different experience from dining chairs or upright seating. They provide places for guests to recline, read, rest, or take a break between other activities.
For couples, families, and groups, these resting places allow different ways of enjoying the same outdoor environment. One person may want to relax while another remains active.
The loungers were part of the hotel's corrosion-focused procurement and were accepted against the agreed project requirements.
36 Outdoor Dining Table and Chair Sets
The order also included 36 outdoor dining table and chair sets.
These sets extended the upgrade beyond shade and reclining. They supported outdoor dining and time spent together around a table.
A dining set needs to work as a combination. The relationship between the table and chairs affects how guests sit, approach the table, and share the space.
The 36 sets brought an outdoor dining component into the same upgrade as the umbrellas and loungers, supporting another way for guests to use the resort's outdoor areas.
Accessories and Tools
Assorted accessories and tools were supplied alongside the main furniture order.
Including these items made the procurement broader than the main products alone. The exact accessory and tool list should be referenced against the order documentation when planning replacement parts or a comparable future purchase.
How the Upgrade Supports the Guest Experience
More Ways to Spend Time Outdoors
The combination of umbrellas, loungers, and dining sets supports three different uses: shaded resting, reclining, and dining.
This variety matters because resort guests do not all use outdoor spaces in the same way. Some want a quiet place to rest; others want to share a meal or remain outdoors with their group.
Providing different furniture types helps the outdoor setting accommodate these preferences.
Places to Pause and Relax
The loungers provide places to slow down during the day.
Reading, conversation, and time spent resting beside the water are part of a resort visit, alongside more active pursuits. The furniture supports those quieter intervals without requiring guests to leave the outdoor environment.
For groups travelling together, this also allows different levels of activity within the same wider setting.
An Outdoor Dining Setting for Shared Time
Dining furniture supports meals and conversation in an outdoor setting.
It gives guests a place to gather around a table and makes that activity part of the wider resort environment. For families and groups, a shared dining arrangement provides a different experience from individual reclining places.
The 36 sets supplied brought this function into the upgrade alongside the shade and lounging products.
Furniture Selected With the Coastal Setting in Mind
For the hotel, the emphasis on corrosion resistance connected procurement decisions with the actual environment.
For guests, the objective is an outdoor setting that continues to feel appropriate to the property. Its long-term condition also depends on care, inspection, and the conditions of use.
This is why material suitability and product acceptance matter during procurement, even when those decisions are largely invisible to the guest.
Project Outcome
The outdoor furniture upgrade was completed in April 2023.
The confirmed supply consisted of:
90 commercial patio umbrellas
160 aluminum sun loungers
36 outdoor dining table and chair sets
Assorted accessories and tools
The procurement involved in-person supplier comparisons in Guangdong, a strong focus on corrosion resistance, and a successful proposal combining OEM/ODM capability, performance acceptance, and competitive pricing.
For hospitality buyers evaluating a supplier for a similar coastal setting, these details provide a concrete reference for Howvin's project experience.
Button: Discuss Your Resort Project
Frequently Asked Questions
When was the outdoor furniture upgrade completed?
The upgrade was completed in April 2023.
What did Howvin supply?
Howvin supplied 90 commercial patio umbrellas, 160 aluminum sun loungers, 36 outdoor dining table and chair sets, and assorted accessories and tools.
Why was corrosion resistance a priority?
The resort is located on the Mediterranean coast, making corrosion resistance an important part of the customer's purchasing requirements.
Why did the hotel select Howvin?
Following supplier comparisons in Guangdong, Howvin secured the contract through OEM/ODM customization capability, products meeting the agreed performance requirements, and competitive pricing.
Discuss Your Coastal Resort Furniture Requirements
Planning an outdoor furniture upgrade for a coastal hotel or resort? Share your project location, product quantities, customization requirements, and target completion date with Howvin.
If your procurement brief includes corrosion-related requirements, provide the applicable specifications or acceptance criteria so they can be discussed alongside the product proposal.
